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Advertising

Gay Days Advertising

Advertising Opportunities with GayDayS.com

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Click here for more information


GLBT Market Demographics

GLBT Market Demographics

Facts and figures about one of the world's most valuable target markets

How large is the U.S. gay market?

  • Kinsey says about 18.75 million.
  • Simmons says about 21 million.
  • NORC says about 15 million.
  • These three sources averaged out equal 18.25 million.

Greenfield Online's research of the gay market reports that:

  • 78 percent of gay online users prefer to buy from companies that advertise to the gay market.
  • 71 percent of gay online users have made credit card purchases online.
  • 43 percent of gay online users identify Gay.com as their favorite Web site.

Simmons' research comparing gay consumers to the national index of consumers reports that gay consumers are:

  • 71 percent male/29 percent female
  • Over twice as likely as national index to be professionals/managers
  • Twice as likely to have household income over $60K
  • Twice as likely to have household income over $250K
  • Twice as likely to have graduated from college
  • Three times more likely to be online than the average American
  • Four times as likely to spend over $150 on long distance monthly
  • Twice as likely to spend $250 on cellular service

    and that, of those surveyed:
  • Over 90 percent took a domestic trip this year
  • 60 percent took a foreign trip in the last three years
  • 65 percent identify themselves as having to have the "latest"
  • 68 percent upgrade to a product's latest model
  • 77 percent "believe in indulging in themselves"
  • 57 percent "prefer to buy top of the line"
  • 59 percent buy themselves whatever they want

Corporate Sponsorship Programs

Be identified with one of the world's premier gay and lesbian vacation events.

In addition to our major sponsorship opportunities, a number of Event, and Site-Section advertising opportunities are available. Most include a static ad which provides an active link to your own Web-site which appears every time the referenced page is visited.

Gay Days sponsors have included:

Bud Light Delta Airline
esurance.com Instinct Magazine
First Union Bank Showtime Networks
House of Blues Virgin Megastores

Click here to download the Gay Days marketing kit in PDF format.

For more information:
email This e-mail address is being protected from spambots. You need JavaScript enabled to view it
or call (888) 942-9329

Magazine Advertising

Magazine and Event Guide Advertising Information

The only magazine and event guide available for Gay Days!

Benefits of Advertising | Ad Rates and Sizes | Download Magazine

Orlando’s GayDays celebration (including Gay Day in the Magic Kingdom) is among the world's premier gay and lesbian vacation gatherings, drawing over 150,000 visitors. This year’s attendance is expected to increase as support for Gay Days continues to grow, creating a seldom found advertising and marketing opportunity to reach the highly-desirable gay and lesbian demographic. Gay and lesbian demographic details

Multiple studies indicate that more than any other test group, gays and lesbians patronize, and are brand loyal to companies, products and services which support gay and lesbian events & charities. For more information, email This e-mail address is being protected from spambots. You need JavaScript enabled to view it or call (407) 896-8431.

 
2009cover
Gay Days Magazine Cover Art
Benefits of Advertising
  • Reach a highly-target market of free-spending, travel-savvy gay and lesbian consumers
  • #1 Resource for event and party information during the event
  • Magazine distributed through GayDayS.com hospitality suites and ticket distribution points at major Gay Days hotels
  • Magazine distributed to all local bars and clubs as stand-alone item
  • GayDays.com is recognized by the Orlando - Orange County Convention & Visitors Bureau as the official source for all information requests related to Gay Days
  • Bonus: Program available as download on the Internet for 9 months after event (thousands of downloads after the event)
Magazine Features
  • Official Calendar of Events
  • Extensive Event Descriptions
  • Party Guide
  • Hospitality Information
  • Attraction Information
  • Area Maps
  • Bar and Club Guide
  • Visitor tips
  • Feature stories

Advertising Rates and Ad Sizes

Click Here to download the Gay Days sponsorship and advertising kit for complete details. Click here to download just the program advertising information.

Download The Official Gay Days Magazine

Download the Gay Days magazines from previoius years. These magazines are in PDF format and you will need to download the free Adobe Acrobat reader in order to view them.

Click Here to download a previous issue of the Gay Days magazine.

All Advertising Opportunities

Advertising Opportunities with GayDayS.com

Capture the attention of the highly desirable gay and lesbian market!

  • 78 percent prefer to buy from companies that advertise to the gay market.
  • 68 percent upgrade to a product's latest model
  • 57 percent "prefer to buy top of the line"
  • 77 percent "believe in indulging in themselves"
  • Twice as likely to have household income over $60K
  • Twice as likely to have graduated from college
  • Three times more likely to be online than the average American
  • Twice as likely to spend $250 on cellular service

Gay Days Advertising Programs - Click to Learn More

 Corporate Sponsorships  Official Gay Days Magazine
 Co-Host Hotel Program  Gay Days Expo Vendor Opportunities
   

Download Advertising and Sponsorship Materials - PDF Format

 Complete Marketing Kit  Magazine Advertising Information and Contract
 Gay Days Expo Information and Application  Other Advertising Information and Contract
 Gay Days Co-Host Hotel Application  


We hope you've
found all the information you need to advertise on Orlando's most popular gay and lesbian-oriented Web site! If you have questions, or would like a representative to contact you, please email This e-mail address is being protected from spambots. You need JavaScript enabled to view it or call (407) 896-8431.

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